Dec 08, 2021  
2019-2020 General Catalog 
    
2019-2020 General Catalog [ARCHIVED CATALOG]

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BUS 560 - Seminar in Marketing Management


Unit(s): 3
Study of marketing situations, development of marketing plans, and evaluation of marketing programs. Careful consideration of the conceptual background of marketing including trends and emerging developments.

Grading: GRD
Prerequisite(s): BUS 506 or equivalent. classified graduate status.



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