Oct 24, 2021  
2020-2021 General Catalog 
    
2020-2021 General Catalog [ARCHIVED CATALOG]

Add to Favorites (opens a new window)

BUS 367 - Consumer Behavior


Unit(s): 4
Analysis of the cultural, social, and psychological factors that influence the consumer’s decision-making processes, including learning, perception, information search and information processing, personality, lifestyle, motivation, and attitudes.

Prerequisite(s): BUS 360.
Typically Offered Fall & Spring
Teaching Mode: Face-to-Face, Hybrid & Online. Grading: GRD



Add to Favorites (opens a new window)